Despite political momentum from conservative leaders, Texas and Florida joined the growing backlash against the proposed “Gulf of America” name. From Longboat Key residents to Texas state maps, public sentiment remains firmly attached to the original name—the Gulf of Mexico.
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Attempts to rename the Gulf of Mexico as the “Gulf of America” are facing pushback throughout the South, as residents in Florida and officials in Texas express a lack of enthusiasm for altering a name deeply rooted in history, geography, and identity.
The term “Gulf of America” might be gaining traction among some political factions, yet even the staunchest conservative states remain unconvinced. Following an extended period of debate and uncertainty, it appears that communities in Florida and officials in Texas have come together in a subtle dismissal of the rebranding initiative.
Late last month, Texas Gov. Greg Abbott shared a post on X, noting, “Great views today of the Gulf of America from the beautiful Galveston Island.” The post attracted more ridicule than progress. Observers swiftly stated that the body of water remains the Gulf of Mexico, noting that Abbott’s shared screenshot of the map was displayed upside down.
In Florida, the situation has encountered a notably intensified response. Earlier this year, on Longboat Key, a small yet firmly conservative barrier island, the state’s Department of Transportation took down the “Gulf of Mexico Drive” signs from the town’s 10-mile main road. The decision ignited a fierce backlash.
In a decisive move last week, the Longboat Key Town Commission voted unanimously to retain the historic name, completely dismissing the proposal for the “Gulf of America” designation. Mayor Ken Schneir reported that the commission encountered an “unprecedented volume of opinions” against the change, with approximately 85 percent of residents supporting the original name. In an interview, Schneir stated, "I believe we have not made the case to change the name, and no law requires us to do so."
The opposition demonstrated a collaborative and pragmatic approach. We have cautioned local businesses that changing the name could cause significant administrative turmoil. The manager of the Longboat Key Club described the situation as a “disaster” for hotel bookings and records. At the same time, town officials noted that more than 5,100 individuals and businesses list Gulf of Mexico Drive as their address. “Changing your driver’s license and all the other necessary updates can be quite a hassle,” Town Manager Howard Tipton shared with the Washington Post.
In a recent development, Florida's transportation department has committed to maintaining a neutral stance. It will not impose any penalties on the town for retaining its traditional name, despite an earlier symbolic bill regarding the “Gulf of America.”
In Texas, Abbott's enthusiasm for the rebranding has yet to translate into legislative action. A bill that would have established the name “Gulf of America” successfully passed the Senate earlier this year but ultimately stalled in committee before it could be presented to his desk. State maps and official documents still refer to it as the “Gulf of Mexico.”
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Disney Cruise Line will remove the Disney Magic from Galveston in mid-2027 after nearly 15 years of seasonal service. The ship will relocate to Vancouver for Alaska sailings, while Disney has not yet announced which vessel, if any, will replace it in Texas.
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Gov. Greg Abbott announced that Davie Defense Inc. will expand shipbuilding operations in Galveston and Port Arthur, investing more than $730 million and creating over 2,400 jobs. The state awarded the company a $21.7 million Texas Enterprise Fund grant to support the project, which will focus on building Arctic icebreakers and other specialized vessels.
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The La Marque City Council confirmed Byron Frankland as the city’s new police chief Monday night. Frankland, a longtime law enforcement and public safety leader, will begin his new role Feb. 16 following a nationwide search that drew more than 40 applicants.